In the Bottle: Why is Beaujolais trending at the moment?

In the Bottle: Why is Beaujolais trending at the moment?

Angelica Nohra


Wine Importer | Wine List Consultant | Speaker

Beaujolais has experienced a surge in popularity in recent years! I've been trying to tell people this for a lot longer than the trend but GAMAY IS LIFE! Get on's some reasons why. 

Firstly, Beaujolais wines are generally very approachable and easy to drink, making them a great choice for casual drinkers or those new to wine. They are typically light-bodied, fruity, and low in tannins, which makes them easy to pair with a wide variety of foods.

Secondly, there has been a growing interest in natural and organic wines, and many Beaujolais producers are known for using sustainable and organic farming methods. This has helped to boost the region's reputation among wine enthusiasts who value environmentally friendly and socially responsible practices.

Thirdly, there has been a trend towards lighter, fresher wines in recent years, which plays to the strengths of Beaujolais. Its flagship grape, Gamay, produces wines that are known for their bright, lively fruit flavors and refreshing acidity, making them a perfect choice for those seeking out lighter and more refreshing wines.

Lastly, there has been a renewed interest in the region's top quality wines, particularly those from the ten "Crus" of Beaujolais, which are considered to be the finest expressions of the region's terroir. These wines are made from grapes grown in specific villages and are known for their complexity, depth, and ability to age.

Overall, the combination of easy-drinking wines, sustainable practices, freshness, and quality has helped to make Beaujolais a popular choice among wine drinkers.

Time to try some Bojo? Jump on Le Cret de Bines Terroir du Martin or Bioaddict for something easy and light. Or Try Cuvée du Francois for something heavier. I also HIGHLY recommend La Traditionelle Gamay Sparkling. It's the perfect bbq wine!

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